Facebook is poised to sell shares in itself, the first social network to do so.
Facebook said it would seek to raise $5bn in the stock market flotation, valuing the company at between $75bn and $100bn.
The company's has now revealed many of the facts behind all the pokes, likes and friends for the first time.
- Facebook is an advertising company. Of its total revenues of $3.7bn in 2011, 85% came from advertising. And that is down from 98% and 95% in the previous two years.
- The company makes $1bn in pure profit.
- Facebook has a total of 845 million monthly users and 483 million daily users.
- Of its monthly users, half have used Facebook on their mobile. (But there are no ads on its mobile site, so it makes no money from them.)
- The majority of its money comes from the US, but the majority of the users are outside the country.
- And the majority of its non-US revenues comes from western Europe, Canada, and Australia.
- The company generates 2.7 billion "likes" and 250 million uploaded photos everyday.
- Zynga, the games maker behind FarmVille, single-handedly accounts for 12% of its revenues.
- The company has 3,200 employees.
- Lady Gaga may have the most popular page on Facebook - with 47 million "likes".
- Facebook's ticker on the stock exchange will be "FB".
- Mark Zuckerberg, co-founder and chief executive, has 28% of the company - 533.8 million shares - which are worth $28bn based on an overall valuation of $100bn. He is 27 years old.
- But Mr Zuckerberg is the controlling shareholder because of proxy voting rights. All in, he controls 57% of the shares.
- Mr Zuckerberg's base salary last year was $483,333 and, with bonus, he was paid $1.49m.
- From 1 January 2013, Mr Zuckerberg's annual salary will go down to $1.
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